Updated: 07/21/2014 2:54 PM
Created: 07/21/2014 2:52 PM WNYT.com
By: WNYT Staff
Verizon Wireless is launching a new loyalty program for its 100-million subscribers.
You can earn points for every dollar spent in the Smart Rewards program, but you must allow Verizon to track your movements.
The company says that will help them target ads that match your interests.
They say your personal information will not be shared with advertisers.
You can use the points for discounts on hotel rooms and car rentals or to buy items from a Verizon catalog.