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Diet Coke gets new look and flavors amid sinking sales

Diet Coke gets new look and flavors amid sinking sales Photo: Facebook / Coca-Cola.

January 10, 2018 01:21 PM

NEW YORK (AP) - Diet Coke is getting a makeover to try and reverse slumping sales for the sugar-free soda.
    
Coca-Cola Co. says it is adding a slimmer 12-ounce Diet Coke can, refreshing the logo and offering the 35-year-old drink in four new flavors, including mango and ginger lime.
    
The Atlanta-based company says the taste of the plain Diet Coke will stay the same,
    
Diet Coke sales have fallen as more people switch to other low-calorie drinks, such as flavored fizzy water.
    
The company says Diet Coke's new look and flavors were aimed to appeal to millennials.

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Credits

JOSEPH PISANI / AP

(Copyright 2018 by The Associated Press. All Rights Reserved.)

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