Mattel launching gender-inclusive doll line

The The "Creatable World" dolls from Mattel | Photo: Mattel.

September 25, 2019 07:25 PM

Mattel is launching a new doll line that it says is free from labels.

The "Barbie" maker is launching a new line of dolls called "Creatable World" that is meant to be gender-inclusive.


Dolls come with options to change their look - including accessories, clothes, and wigs to allow kids to customize their style.

The "Creatable World" doll line consists of six different doll kits available in a variety of skin tones.

Each kit includes one doll, two hairstyle options, and mix-and-match styling.

The product will sell for about $30 and can be purchased at major retailers - including Amazon, Target, and Walmart.


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