Ballston Spa woman enlists aid of her Saratoga Springs firm to tackle dangers of youth football
October 11, 2019 06:05 PM
SARATOGA SPRINGS - The new PSA starts like a commercial for detergent, but soon, when the football coach hands out cigarettes to his young players, it grabs you.
Angela Campigotto-Harrison of Ballston Spa is the inspiration, driving force and creative director behind a new campaign that compares the danger of kids smoking to the danger of kids playing tackle football.
It's based on new research that concludes kids who start playing before 14 are far more likely to develop CTE--chronic traumatic encephalopathy.
"It's causing an epidemic, really," said Campigotto-Harrison.
Angela is on the creative team at Saratoga Springs-based marketing firm, Fingerpaint. She got involved in CTE prevention shortly after losing her father to it in 2016.
"My dad was pretty much my hero," she said Friday.
Joe Campigotto was a standout football player in high school and at Otterbein College in Ohio. Angela got Fingerpaint to partner up pro bono with the Concussion Legacy Foundation on a campaign that points out it's more dangerous for kids under 14 to play tackle football than it is for them to smoke.
"You think nothing of them hitting their heads, but you see a kid smoking a cigarette and you're like Ohh!"
For every year that a kid plays tackle football, the risk of developing CTE goes up by 30 percent."
Angela says she understands that it's a personal choice to let your child play tackle football, and she's not opposed to kids playing football in high school, but her two boys won't.
"It's silly, it's a sport, it's avoidable. I'm not saying football has to go away. But you can play flag football until you're in high school. You can limit the tackle to four years."
Updated: October 11, 2019 06:05 PM
Created: October 11, 2019 05:49 PM
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