Water from Saratoga Springs is now a viral sensation.

TikTok influencer Ashton Hall shared his morning routine, along with the unmissable presence of a certain bottled water brand, Saratoga Water!

It was enough to pique investors’ interest, with shares of Saratoga Spring Water’s parent company, Primo Brands, rising nearly 3%.

In case you’re wondering, Hall wakes up before 4 a.m., and does a whole slew of activities, including push-ups on a balcony before the sun rises, and a quick swim – all while keeping his trusty Saratoga Water nearby.